Abstract: Corresponding cultivation techniques for concentrated seedling culture and mechanical transplanting were adopted in mass rice production by new agricultural business entities in Pucheng, and it had the characters of high efficiency, low cost, high yield, large extended scale, combination of agronomy and agricultural machinery, increasing production and efficiency, and so on. In addition, the key points of the techniques were summarized from the aspects of variety selection, nursery field selection, seedling cultivation, mechanical transplanting, field management and pest control.